THE BIRTHDAY BOX PROJECT

The Birthday Box Project is a non-profit organization that brings birthday celebrations to homeless children across Los Angeles. The group serviced more than 150 families in its first year. But as the economic downturn increased the call for its services, The Birthday Box Project needed a strategy to raise donations. WHAT WE DID

d+e media helped redesign the non-profit’s brand strategy, marketing and communications messaging and its online efforts to reach a larger audience and to expand The Birthday Box concept to other communities. d+e also told the organization’s story in the form of a short, dramatic video script for posting on charity web sites as well a its own site.
 
"We have been continually impressed by Elle and Debra's knowledge of cutting-edge viral markets.  In a field that changes almost minute-by-minute, d+e media is vigilant about staying ahead of the game.  They are also very careful to tailor themselves around our needs, keeping an eye on our long-term goals while helping us grow organically."  

Jennie Robles
Founder, The Birthday Box Project